A paintbox to color outside the lines.
Full flexibility. Choose long lasting or semi-permanent color. And perfectly
matched color care. The original Elumenation.
@Pure Pigments marks a revolution in Goldwell hair color.
High-definition direct dye additives that elevate hair color with
unprecedented vibrancy and brilliance.
Elevate your color services with powerful dyes that open up
infinite new possibilities.
BondPro+ for stronger, healthier looking hair after lightening, color or
Creating distinctive beauty is your goal.
Topchic has the perfect solution: an iconic and truly intelligent color system.
The healthier the hair the more beautiful and shiny the color result will be. Colorance is the first demi-permanent color with intralipid technology that repairs the hair.
Discover the high-performance oxidant-free hair color for brilliant color results. Elumenate your clients hair – natural-looking or with pure, vibrant shades.
Hair color without ammonia, without ammonia-odor. Nectaya enriches the hair with nurturing care creating the best basis for beautiful color results without compromising on performance.
The most masculine way to blend grey.For consistently natural, transparent grey reduction without helmet effect, no visible regrowth.
Silklift – the premium blonde with a double promise:Stronger than ever. Gentle as always.
SilkLift Control – powerful lift and tone control in just on step.
High performance bleach. Powerful powder bleach – fast and precise. Oxycur platin meets all bleaching service demands ranging from subtle highlights to extreme lift.