So let’s start a new conversation – a conversation about you – with the ultimate goal of creating true partnership. After all, that’s the essence of the new Goldwell brand – a brand in transformation, guided by our global team of passionate stylists. Now more than ever, everything we do will be dedicated to you and your success.
New Products. New Services. New Trends.
In 2020, it’s time to go beyond limits and expect the unexpected.
We embrace your passion for beautiful hair. We believe that only together we can reach new heights by achieving creative excellence, outstanding client satisfaction and salon success.
A full portfolio for stunning results. Innovative tools for superior agility. Technical advances that streamline your work. Service concepts that make your salon clients happy.
Following his vision to build a company that exclusively focuses on hairdressers as business partners Erich Dotter develops the first Goldwell product: Goldwell Ideal.